The Common Admission Test – better known as, CAT – is one of the biggest and most popular entrance tests for management courses. Students and professionals who wish to study in a top business school generally prepare for this exam. A good score in CAT exam helps them to secure a seat in a reputed B-school for […]
Benefits of PGDM & How It Can Help Boost Your Career
Nowadays, students face a lot of difficulty and confusion regarding choosing the right post-graduation program for themselves. The value of a simple graduation degree has been continuously on the decline for the past few years and so, a meaningful post-graduation is required to distinguish yourself from the crowd. Therefore, students must make an informed decision […]
Top 12 Commonly Asked Marketing Interview Questions & Their Answers
Job interviews can be stressful. Of course, landing the right job could define your career. However, our take is that an interview should not be an interrogation. We suggest that students should take an interview as two-way communication, the objective of which should be to find out how fit they are for a role. Having […]
What exactly is a Startup Incubator?
As more people have been creating their own businesses as part of the tech startup craze, the number of startup incubators has also increased worldwide. According to a recent study, the US is home to over 1,000 incubators. But, what exactly is a startup incubator? Read on for an explanation. Startup Incubators, Defined By definition, a startup […]
PROF. PHILIP KOTLER – “The Father of Marketing” – presents a most insightful Live Session on “COVID Impact: Marketing Strategies for New Normal” for ABS PGDM Students!
“The Father of Modern Marketing” and “The World’s Foremost Expert on the Strategic Practice Of Marketing” – PROF. PHILIP KOTLER – presented a most insightful live webinar session on the topic “COVID Impact: Marketing Strategies for New Normal” for PGDM students & aspirants of Asian Business School (ABS) on Saturday, 26th September 2020 at 4:30 […]
How Learning Has Been Rebooted in Higher Management Education
Higher management education has witnessed a radical transformation in a matter of months due to the COVID 19 pandemic. Technology in the education sector has become an intrinsic part of the new normal. This paradigm shift in the education sector has boosted the overall learning process. For management students, online learning has made them wonder about the […]
Does India Stand A Chance To Emerge As The Global Production Hub?
Owing to the COVID-19 pandemic that originated in Wuhan, China, the world is facing a major existential crisis today. This virus has led to massive destruction and deterioration of resources across the world. It poses the biggest threat to humanity as the number of deaths is increasing at a rapid pace each day. The Governments of all […]
In Conversation with the Father of Modern Marketing Philip Kotler – An Interactive Session for PGDM & MBA Students
Asian Business School (ABS) is proud to announce a Live Interactive session with “the father of modern marketing” and “the world’s foremost expert on the strategic practice of marketing”, Philip Kotler, for all PGDM students and aspirants on Saturday, 26th September 2020 at 4:30 pm (IST). In the field of marketing, Philip Kotler has distinguished […]
DR. KIRAN BEDI delivers a truly invigorating Live Session on “IMPORTANCE OF DISCIPLINE & INTEGRITY IN EVERYDAY LIFE” for ASB PGDM Students!
“Daughter of India” and currently the Lieutenant Governor of Puducherry – DR. KIRAN BEDI – delivered a truly invigorating live webinar session on the topic “IMPORTANCE OF DISCIPLINE & INTEGRITY IN EVERYDAY LIFE” at Asian Business School (ABS) on Saturday, 12th September 2020 at 5:00 pm for all PGDM/MBA students and aspirants under its “Leadership & Entrepreneurial Aspiration Development […]
How should you guarantee your selection for PGDM in best B-Schools?
It is indeed a difficult task to choose the right Post Graduate Diploma in Management (PGDM) college because unfortunately there is no standard parameter or a university acceptable criterion in India. It is also likely to be one of the biggest investments of time and money that one will ever make to join a PGDM course. As […]