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The Rise of Social Media as a Market Driver

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In the past decade, social media has evolved from a platform for personal connection to a dominant force in the global marketplace. Businesses that once relied on traditional marketing channels—like TV ads, print media, and radio spots—now find themselves facing a seismic shift in how they interact with consumers. Social media isn’t just a tool […]


Navigating the Seas of Digital Communication: A Guide to Success

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In today’s interconnected world, digital communication has become the backbone of how we interact, work, and build relationships. Whether you’re a student, professional, or simply navigating the complexities of modern life, mastering the art of digital communication is essential. The essence of digital communication lies in its ability to connect people, facilitate information exchange, and […]


A Night of Talent and Music at the Fresher’s 2024 at Asian Business School, Noida

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On October 5th, 2024, the much-anticipated event Fresher’s 2024 of Asian Business School took place, marking an unforgettable evening filled with excitement and celebration. This year’s event featured electrifying live performances by renowned music sensations & the dynamic duo of Jassie Gill and Babbal Rai. The stage was lit and the audience was mesmerized with […]


QUIZ QUEST 24 – Bulls & Bear Club

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The Bulls and Bears, the Finance Club of Asian Business School organized Quiz Quest’24 on September 27th, 2024, in the auditorium. The event aimed to test students’ knowledge of various domains like Logical. Mathematical Reasoning, Financial Concepts in banking, stock markets, and corporate finance, as well as national and international current affairs. A total of […]


PLANTATION DRIVE – UBA & PRAKRITI CLUB

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“EK PED MAA KE NAAM CAMPAIGN”: PRAKRITI Club in association with UBA Cell On 24th September 2024, Prakrati Club in collaboration with Unnat Bharat Cell of Asian Business School contributed to the Prime Minister Shri Narendra Modi’s campaign “Ek ped maa Ke naam”, by planting saplings in the Asgarpur village Noida. The activity was aimed […]


Young Asian Entrepreneurial Challenge 2024

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The Young Asian Entrepreneurial Challenge 2024 was held at the prestigious Asian Business School on 21st September 2024, bringing together aspiring entrepreneurs from various fields. This event showcased innovative business ideas by young talents, all competing for the title of the top entrepreneur of the year. The finalists presented dynamic ideas, reflecting their creativity, strategic […]


Market Lab – Marktechos Club

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Mark-Techos” the Marketing Club of the Asian Business School had organized an activity “MARKET LAB” under Marketing Club for PGDM Students. The main aim of this activity was to provide platform for students to reflect on their marketing skills. The activity was designed to make students learn a few major marketing skills like content management, […]


People Scavenger Hunt – HR Club Activity

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On 13th September 2024, the Synergize To-Get-HR Club at Asian Business School (ABS) hosted a highly interactive activity titled “People Scavenger Hunt”. The activity was designed to cultivate essential skills such as communication, teamwork, and problem-solving while placing a strong emphasis on the importance of recognizing the positive qualities of others. Participants were from PGDM […]


CONVOCATION CEREMONY 2024

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On August 31, 2024, the Asian Business School proudly hosted its Convocation Ceremony 2024 at the ABS campus, marking a significant milestone in the lives of the graduates. The event commenced with a grand procession of students, followed by an academic procession featuring distinguished guests. The convocation ceremony 2024 was special as it was graced […]


Independence Day Celebration – UTSAV & GNOSIS Club.

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The cultural competition hosted by the Utsav Club also featured vibrant dance performances that showcased the participants’ creativity, coordination, and energy. The dance segment encouraged students to work in groups, synchronizing their moves while representing different regions of India, which emphasized unity in diversity. Through dance, participants were not only able to express themselves artistically […]