Industry Visit

Industrial Visit to Yakult Danone India Pvt Ltd on 2nd November 2017

Asian As a part of its endeavour to help the students gain latest first hand information regarding functioning of the Industry and engaging them in active learning experiences outside the classroom, Corporate Resource Cell of Asian Business School organised an Industrial Visit for its PGDM – I Year students to Yakult Danone India (P) Ltd on 2 November 2017.
Yakult Danone India (P) Ltd is a 50:50 Joint Venture between Yakult Honsha, Japan and Groupe Danone, France, both of whom are global leaders in Probiotics. In India, Yakult is manufactured at an ISO 9001:2008, HACCP and OHSAS 18001:2007 certified manufacturing facility in Industrial township of Sonepat, Haryana.
The visit started with a presentation by the company personnel in form of a brief introduction about the origin of probiotics, brief about the Company, its distribution network in India and current position on the global platform.
Students were taken for a factory visit and every step in the process of manufacturing of the probiotic health drink, Yakult, starting with germination of the Lactobacillus Casei strain Shirota (LcS) bacteria, enlarging it to the desired production levels, role of Quality Control department, packing of the final product were explained to the students. All the queries of students were answered by the company guides.
Students participated with enough zeal to make the visit pretty much interactive, meanwhile gaining decent knowledge about Production, Quality Control, Marketing and Operations regarding functioning of the Company

PGDM Students @ Coca Cola Industrial Visit On 19th August 2017

Asian Education Group has been organizing Industrial Excursions for the up gradation of the students. The institute believes in the giving the best corporate exposure to the students by means of first hand information.On 19th August, 2017 our Asian Business School students visited Hindustan Coca-Cola Beverages Private Limited at Dasna. The visit gave a Bird’s eye view of manufacturing of Coke and its brands. During the visit, students were explained about the safety and BMP (Best Manufacturing Practices). Dasna’s manufacturing unit is the second largest manufacturing unit of coke in the world.” The PGDM students immensely enjoyed this visit as it is said that pragmatic exposure is the best way of learning.

Happy Learning Asianites…

Asianites @ Liberty Industrial Visit, 10th August 2017

Asian Business School has been organizing Industrial visits to various premier companies. Recently the students of PGDM (17-19) Batch visited the renowned footwear company- Liberty.

Through this visit the students were able to get a first-hand experience of functioning of manufacturing enterprise. Various departments that they visited include -Raw materials and Procurement, Storage and Designing. The company representative explained the process flow to the students.

This industrial visit gave a clear understanding to the upcoming managers who were quite enthusiastic about this visit. Overall, it was a great beyond the classroom learning experience for students who learnt about the functioning of various departments.

Industrial Visit @ Whirlpool

Asian Business School organized industrial visit to the renounced company “Whirlpool” situated at Faridabad. The students of PGDM (16-18) Batch were taken to the company and they were accorded a warm welcome. They were briefed about the set up of the organization. They were made aware how the various departments worked in perfect co ordination.

Students got the opportunity to see the entire process from manufacturing of single door refrigerator to the packaging. This industrial visit was a good exposure for the students. Question answer round was cherry on the cake as the students asked questions covering all aspects of marketing, branding to administrative point of view.

Students were accompanied by Dr. Nitasha S Babbar and Ms. Charu Vats.

ASIANITES @BISLERI INTERNATIONAL PVT LIMITED | 15th November, 2016

Asian Education Group had organized an industrial visit to Bisleri International Pvt Limited recently. The students of PGDM (16-18) batch had been taken to the industrial excursion. The students attended the company presentation and they were made to see the different parts of the plant. The students understood the working of different departments of the company.The students were really enlightened about the functionality of an international company and they found this trip very interesting.

Industrial Visit@ JCB India, Faridabad | 8th November, 2016

Asian Education Group had organized an industrial visit to JCB India, Faridabad. The students of PGDM (16-18) batch had been taken to the industrial excursion. The students attended the company presentation and they were made to see the different parts of the plant. J.C. Bamford Excavators Limited, universally known as JCB, is a British multinational corporation, with headquarters in Rocester, Staffordshire, manufacturing equipment for construction, agriculture, waste handling and demolition. It is the world’s third-largest construction equipment manufacturer.

INDUSTRIAL VISIT @ MOSERBAER, GREATER NOIDA | 5th Jan, 2017

Asian Education Group organized Industrial Visit to MoserBaer India Limited, Greater Noida for the PGDM (15-17) batch. This visit aimed to update the students about the various channels of production and distribution in the company. The students were shown a company presentation.

The students were enthusiastic about this visit and were enriched on the ways the company functions and understood on ground about the as to how synergy between various departments take place. They were made aware about the innovations that are taking place in the company.

HAPPY LEARNING ASIANITES!!!

ASIANITES@SEBI | 4th Jan, 2017

Asian Education Group organized a visit of the students of PGDM (16-18) batch to SEBI Corporate Office. In the Securities and Exchange Board of India, the students were given company presentation by the senior official. They were taken for the company office visit and later they had Question answer round.

The Preamble of the Securities and Exchange Board of India describes the basic functions of the Securities and Exchange Board of India as “…to protect the interests of investors in securities and to promote the development of, and to regulate the securities market and for matters connected there with or incidental there to”.

Asianites had a lot to learn from this visit and they were updated on a number of matters handled by the SEBI.

INDUSTRIAL VISIT @ SONA KOYO STEERINGS LTD | 5th Jan, 2017

Asian Education Group organized an industrial visit for the students of PGDM /(16-18) batch. Our institution believes in broadening the horizons of the students. Aligning with this thought process an industrial visit was organized at Sona Koyo Steering Systems Ltd.

Sona Koyo’s customers include major vehicle manufactures in India such as Maruti Suzuki, Toyota, Hyundai, Tata Motors, Mahindra & Mahindra, General Motors and Ford. Independently, as well as through its network of overseas joint-venture partners, it exports high quality precision products to USA, Europe and Japan.

The students got an opportunity to understand the functioning of this company and they appreciated the work ethics being practiced by the company.

ASIANITES@ NSIC | 3rd Feb, 2017

Asian Education Group organized an industrial visit to NSIC. The students of PGDM (16-18) batch attended a workshop conducted by NSIC on 3rd February, 2017.National Small Industries Corporation Ltd. (NSIC), is a Government of India Enterprise under Ministry of Micro, Small and Medium Enterprises (MSME).NSIC operates through countrywide network of offices and Technical Centres in the Country.

Asianites learned a lot from this workshop which was meant for “Incubators’ where they were made aware about various plants. The students understood about the different departments and how NSIC lends its expertise along with finances to various small scale industries.

Happy Learning Asianites!!!

Industrial Visit @ Anmol Bakers Pvt. Ltd., Greater Noida | 10th November, 2016

The students of PGDM (15-17) batch were taken to visit the industrial visit on 10th November 2016 to Anmol Biscuits Limited, Greater Noida. The students got an opportunity to get a corporate exposure by the means of industrial visit. Such visits make the young and budding managers broaden their understanding with respect of corporate functioning.

Industrial Visit @ Moser Bear, Greater Noida | 28th October, 2016

Asian Education Group organized Industrial Visit to Moser Bear India Limited, Greater Noida for the PGDM (15-17) batch. This visit aimed to update the students about the various channels of production and distribution in the company. The students were shown a company presentation.

The students were enthusiastic about this visit and were enriched on the ways the company functions. They were made aware about the innovations that are taking place in the company.

This industrial visit was coordinated by Ms. Vinita Arora.

Industrial Visit @ Relaxo Industries | 26th August, 2016

Asian Business School, Noida organized Industrial visit to Relaxo Industries. The students of PGDM 2nd year went to the site at Bahadur Garh, Haryana. The group was divided into two batches and they were taken separately for the entire visit of plant.The students learned the entire process of manufacturing Relaxo Footwears as well as their quality control policies and methods. A memento was also presented to Mr. Raj Kumar Gill – Sr. Manager -P&A (HR)

The industrial trip was coordinated by Mr. Suchetan Trivedi and Mr. Nikhil Garg.

Industrial Visit @ Yakult Danone | 26th August, 2016

Asian Education Group organized an industrial visit for the newly inducted students of BBA (16-19) batch. They were taken to Yakult Danone Pvt. Ltd., Sonipat. The students got an opportunity to get corporate exposure by the means of industrial visit. Such visits make the young and budding managers broaden their understanding with respect of corporate functioning.

Danone India Pvt. Ltd. manufactures and sells probiotic products. The company offers a probiotic health drink, which is a fermented milk drink and functional food that contains beneficial bacteria for various age groups, including children and pregnant women. It offers its products through a network of supermarkets, high volume retailers, bakeries, chemists, hospitals, office canteens, and small retailers in India.

Asianites were enthusiastic about this visit and got firsthand knowledge how various channels work in synergy to produce a brand.

Mother Dairy Plant | 11th April, 2016, Monday

Asian Education Group conducted the industrial visit on 11-4-16; the students visited Mother Dairy Plant, Parparganj, New Delhi. Students were extended a warm welcome by the experienced member of the Mother Dairy. She showed the operations that were done in the plant, which happens to be the biggest plant in Asia as well.

Students were shown a video about how Mother Dairy came into existence and its contribution in the white revolution. They also came across the four important stages adopted by mother dairy to ensure quality milk such as – clarification, homogenization, pasteurization and standardization.

Asianites were engaged in the interactive session wherein they got an opportunity to learn about the operations, marketing and distribution strategies adopted by Mother Dairy. They got an insight view of the process of ice-cream production. They also learnt about the of the tankers and how they are weighed and tested at the time of arrival and departure. They enjoyed this excursion and were updated on a number of issues related to dairy products.

Luminous Power Technologies Pvt. Ltd

Asianites have reached Industrial plant of Luminous Power Technologies Pvt. Ltd, Baddi, District Solan. They are on their educational excursion for two days. This industrial visit will broaden their understanding of the manufacturing, packaging and distribution channels of the company. This industrial visit will enhance their appreciation of pragmatic aspect about the functioning of this plant.

Priyanka Kalra, student of PGDM (15-17) batch shares “This industrial visit is a great exposure. We have a rare opportunity to explore more in power technology. I am really happy and excited as I have reached Baddi and I will know more about Luminous Power Technologies Pvt. Ltd…..Thank you ABS.”

Shivanshu Khanna, student of PGDM (15-17) batch shares, “I am happy to be part of this industrial visit to Luminous Power Technologies Pvt. Ltd, Baddi. This has given me a great opportunity to know about the functioning of the plant and will enable me to explore Himachal Pradesh as well.”

HAPPY LEARNING ASIANITES!!!

Anmol Bakers Pvt. Ltd. | 12th March, 2016, Saturday

Industrial visits are an important factor in the learning process of Management students. It makes them relate theories they learnt at Institute with actual working environment of an Industry. Industrial visits provide vital information about the organization, its performances and various functioning process of the organization. To offers the hands on learning experience, an industrial visit for PGDM 2015-17 batch students was scheduled on Saturday, 12th March 2016 at Anmol Bakers Pvt. Ltd. at their Greater Noida plant.

Anmol Biscuits is a prominent Biscuit Manufacturing Company of India. Formed in 1994, is the fastest growing manufacturer of biscuits in India. Headquartered at Kolkata, the company operates with an all-India sales network of 600,000 retailers and 3,000 distribution channels. Today, taste, nutrition, hygienic standards, and acceptable price define the Anmol brand promise. Anmol always looks forward to fulfill the aspirations with a global approach and delivers viable returns to the society, consumers and its stakeholders.

It was a great learning experience for students as they learnt about Anmol’s product range, marketing strategies, quality assurance, distribution channels, market share in the food industry and production process.

Mr. B.S. Sharma, factory coordinator appreciated the Q & A session and was much impressed by the enthusiasm of ABS students. She completed the learning approach of students & quoted that Asian Business School is certainly among the best business schools in Delhi/NCR which is much focused toward the overall development of students. She thanked faculty members & students for their visit.

Hindustan Coca Cola Beverages Pvt. Ltd | 27th October, 2015, Tuesday

Asian Business School, Noida believes in making the students’ corporate ready with the right skill set. Our students are being groomed as budding managers. They not only achieve academic excellence but also pragmatic knowhow about the changing dynamics of global business environment. In that series, the students of PGDM (15-17) batch were given first hand opportunities to abreast themselves with the actual corporate work climate. They were taken to the industrial visit to Coca Cola Beverages Pvt. Ltd, Dasna, Ghaziabad on October 27, 2015. They got an opportunity to know about the functioning of the plant and the coordination among various departments which makes the product an international brand.

Yakult Danone India (P) Ltd. Sonepat | 31st July, 2015, Friday

Never regard your study as a duty, but as the enviable opportunity to learn to know the liberating influence of beauty in the realm of the spirit for your own personal joy and to the profit of the community to which your later work belongs.” Influenced by the lines of Albert Einstein, Asian Business School, Noida reflected exquisiteness of management through its industrial visit to Yakult, Sonipat. The visit was scheduled on 31st July and 26th October, 2015 organized for the batch of PGDM 2015-17.

A French-Japanese company, Yakult –Danone India Ltd. is one such company which is competing here with a product whose market is still in nascent phase. Pro-biotic,a healthy drink that keeps your digestive as well as immune system healthy has a long way to go. The student learnt the fundamentals of Logistics Management and Supply Chain Management. It’s SCM that governs the profit of the companies today. ABSians learnt the importance of value addition in each step. It has unique marketing strategy with excellent level of benchmarking standards.

These types of industrial visits are organized regularly as viewed as an integral part of imparting management concepts in the real market. The beneficiary is the world at the macro level where these young seeds will bloom into the genius managers spreading the aroma of zero defects in the product/service with zero effects on environment.

Anmol Bakers Pvt. Ltd.

Industrial visits are an important factor in the learning process of Management students. It makes them relate theories they learnt at Institute with actual working environment of an Industry. Industrial visits provide vital information about the organization, its performances and various functioning process of the organization. To offers the hands on learning experience, an industrial visit for PGDM 2014 batch students was scheduled on Thursday, 22nd Sep 2014 at Anmol Bakers Pvt. Ltd. at their Greater Noida plant.

Anmol Biscuits is a prominent Biscuit Manufacturing Company of India. Formed in 1994, is the fastest growing manufacturer of biscuits in India. Headquartered at Kolkata, the company operates with an all-India sales network of 600,000 retailers and 3,000 distribution channels. Today, taste, nutrition, hygienic standards, and acceptable price define the Anmol brand promise. Anmol always looks forward to fulfill the aspirations with a global approach and delivers viable returns to the society, consumers and its stakeholders.

It was a great learning experience for students as they learnt about Anmol’s product range, marketing strategies, quality assurance, distribution channels, market share in the food industry and production process.

Ms. Suchita Joshi, factory coordinator appreciated the Q & A session and was much impressed by the enthusiasm of ABS students. She completed the learning approach of students & quoted that Asian Business School is certainly among the best business schools in Delhi/NCR which is much focused toward the overall development of students. She thanked faculty members & students for their visit.

Honda Cars Pvt. Ltd.

As a part of the Orientation Programme, 50 students of PGDM 2014-16 Batch of ABS were taken for an Industrial Visit to Honda Cars India Ltd., Greater Noida, on 18th July, 2014.

Honda cars, one of the well known & leaders in car manufacturing offered an excellent opportunity to ABS students to experience the assembly line of ‘Amaze Car’ at their Greater Noida plant. HCIL’s first manufacturing unit was set up at Greater Noida, U.P in 1997. This plant is the culmination of the best manufacturing know-how and practices gathered from Honda’s global operations. The Honda Group is globally recognized for its concern onwards environment, safety and conservation of the society in which it operates.

At first the students were shown a video which showcased the entire history of HONDA CARS, included, the day it begun, challenges faced by the company, leanings and finally beating the competition up and today leading the market and standing at the 4th position.

It was a life time experience for the students for the very first time they were given the opportunity to understand and visualize the entire assembling & manufacturing unit of a car.

Following are the key learning’s for ABS students during the visit:

• History of Honda Cars, Mission & Vision of the Company.
• Details of manufacturing units in India
• Product range
• Honda’s market share
• Life works on one principle: if 99% you fail then, 1% chance is to succeed.

Mr. Saadi Alvi, factory coordinator appreciated the Q & A session and was much impressed by the enthusiasm of ABS students. He completed the learning approach of students & quoted that Asian Business School is certainly among the best business schools in Delhi/NCR which is much focused toward the overall development of students. He thanked faculty members & students for their visit.

Relaxo Footwear Limited

In meeting its objective to impart Industry exposure to its students, Asian Business School organized an Industrial visit to the plant of Relaxo Footwear Limited, Bahadurgarh on 18th July 2014. The bus carrying 38 students from PGDM III and two faculty members started at 8.30 in the morning for the production Unit of Relaxo. On our arrival we were welcomed by Senior General Manager and his team members. After a formal introduction and exchanging pleasantries the entire student group was divided into two sub groups for the plant visit.

Both the groups were guided by the members of the Administration team at Relaxo. The students began their visit of the footwear plant and witnessed the entire process of production starting from the raw material required, production process and packaging. We were told that the plant has a production capacity of around one lakh pairs of footwear daily. The plant produces brands like Sparx, Flite and School mate. The students were amazed to see the amount of hard work and man power that is required to produce the final product.

After the visit to the plant that lasted for about an hour the students were treated with some refreshment and a session was organized by the company to answer their questions and clear their doubts. Many pertinent questions were asked by the students to which they were satisfactorily responded. The session was followed by a group photograph of the students along with the company officials. After that we decided to take leave and started our journey back to our institute. In this way the trip to Relaxo ended on a very positive note.

The factory coordinators appreciated the Q & A session and were much impressed by the enthusiasm of ABS students. The HR Manager completed the learning approach of students & quoted that Asian Business School is certainly among the best business schools in Delhi/NCR which is much focused toward the overall development of students. He thanked faculty members & students for their visit.

Parle Products Pvt. Ltd.

On 18th July 2014, 47 students of Asian Business School accompanied by two faculty members went for an industrial visit at Parle India Ltd., Bhahadurgarh Branch, it is one of the mother production houses in India. The key assembly line consisted of Parle-G biscuits, Parle Monaco, Krack-Jack & Full Toss. The HR manager Ms. Pallavi gave a very warm welcome to all the Asianites. To more add-on the the production process of Parle is divided into twelve steps. The assembly line was explained to the students during the plant visit. The quality parameters were as per the international standards. Most of the revenue of Parle comes from the foreign markets as conveyed by the HR. The students also learned the concept of material planning, grading and sorting. The role of the CAD/CAM machines were also explained the students. They were also explained about the recycling process of the rejected packets. How they are blended with the next batch of production. It was quite an extraordinary learning experience for the students. At the same time we like to thank the Asian Business School CRC department and the management for organizing such a wonderful visit.

Ms. Pallavi, Manager – HR appreciated the Q & A session and was much impressed by the enthusiasm of ABS students. He completed the learning approach of students & quoted that Asian Business School is certainly among the best business schools in Delhi/NCR which is much focused toward the overall development of students. He thanked faculty members & students for their visit.

Parle Products Pvt. Ltd. Bahadurgarh | 9th September 2013

Parle Products has been India‟s largest manufacturer of biscuits and confectionery for almost 80 years. Makers of the world‟s largest selling biscuit, Parle-G, and a host of other very popular brands, ‘Parle’ symbolizes quality, nutrition and great taste. With a reach spanning to the remotest villages of India, the company has definitely come a very long way since its inception. Many of the Parle products – biscuits or confectioners, are market leaders in their category and have won acclaim at the Monde Selection since 1971. With a 40% share of the total biscuit market and a 15% share of total confectionery market in India, Parle has grown to become a multi-million dollar company. Not only is it a beacon of faith and trust for the consumers, it is also an example of marketing brilliance.

Key learning for ABS students during the visit-

• About the company, product range & profitability.
• How the company is able to offer most cost effective biscuit e.g. Parle – G.
• Distribution channel and rural marketing.
• International presence and product range of Parle.

Yakult Danone India (P) Ltd. Sonepat | 9th September 2013

Yakult Danone India (P) Ltd is a 50:50 JV between Yakult Honsha, Japan and Groupe Danone of France, both of which are global probiotic leaders. The JV was formed in 2005 to manufacture and sell probiotic products in the Indian market. Yakult, a probiotic drink was launched in India in 2007, and is presently available in Delhi, NCR, Nasik, Chandigarh, Punjab, Jaipur, Mumbai, Pune, Hyderabad, Chennai and Bangalore. Yakult is manufactured at an ISO 9001:2008, HACCP and OHSAS 18001:2007 certified manufacturing facility in Sonepat, Haryana.

As a pioneer in probiotics, Yakult has formidable research capabilities and product technologies in the field of probiotics. Yakult Central Institute for Microbiological Research has researched for years, the use of intestinal bacteria as a factor in health maintenance, conducting a wide range of studies on the benefits of micro organisms in Japan.

In India too, Yakult Danone India is working actively to build awareness about probiotics and contribute to a healthier society. Yakult’s benefits have been scientifically established through years of research and 30 million people in more than 30 countries drink Yakult every day.
In 1930 Dr. Minoru Shirota, a Japanese scientist, was the first in the world to isolate and culture a probiotic strain which reached the intestines alive in large numbers and imparted health benefits to the host. He used this strain to make Yakult, a fermented milk drink, so as to reach the benefits of the strain to people at large. Yakult was first launched in Japan in 1935, and today with over 75 years of history, Yakult is a global leader in the probiotic drinks market with the wide range of probiotic products using Lactobacillus casei strain Shirota (LcS) and Bifidobacteria breve. The flagship product Yakult contains over 6.5 billion beneficial bacteria (Lactobacillus caseistrain Shirota) which have proven health benefits. It helps improve intestinal function and build immunity. It has been scientifically proven to be safe and effective.

Key learning for ABS students during the visit

• About the company and its products
• Yakult’s marketing strategy, customer orientation and market reach
• Yakult’s health awareness programs
• Benefits of probiotics drink for everyone
• Manufacturing process, product life cycle and quality assurance.

Relaxo Footwears Ltd. Bahadurgarh | 14th September 2013

Such is the story behind the creation and flourishing of Relaxo Footwear, the company that has established itself as one of the most stalwart, quality conscious and avant-garde footwear companies in the Indian economy today. Headquartered in New Delhi, India, it maintains a fine combination of comfort, style, and workmanship and is embarking upon appreciable growth plans for the future. The company began as a small enterprise in the year 1976 and was officially incorporated in 1984 and further went into public listing in 1995. According to the 2008 Business Survey, it has now emerged as the second largest footwear producer in India. Relaxo Footwear commenced its journey with the manufacture of Hawaii slippers. It has now grown into a large-scale entrepreneurship catering to the basic needs of the quintessential Indian citizen. From a modest sales figure of Rs. 1 million in 1977 to more than Rs. 8700 million last year; the company has experienced a record-breaking growth since inception. Today, the company manufactures over 3 lakh pairs of footwear per day, which approximately adds up to over 10 million pairs per year. Each pair is given thorough attention by the dedicated and skilled employees working at the 9 state-of-the-art manufacturing units in Northern India.

Key learning for ABS students during the visit-

• About the company, its product range
• Designing & production process of Relaxo products
• Product pricing
• Marketing strategies and meeting the customer expectations.

Honda Cars Pvt. Ltd. Greater Noida | 29th November 2013

Honda Cars India Ltd., (HCIL) is a leading manufacturer of premium cars in India. The company was established in 1995 with a commitment to provide Honda‟s latest passenger car models and technologies to the Indian customers. The company as a subsidiary of Honda Motors Co. Ltd., Japan.

HCIL‟s first manufacturing unit was set up at Greater Noida, U.P in 1997. The green field project is spread across 150 acres and has an annual production capacity of 100,000 units. HCIL’s second plant in Tapukara is the first car manufacturing plant in the state of Rajasthan. Spread over an area of 450 acres, the facility is an integrated manufacturing unit including all functions of Forging, Press Shop, Powertrain shop, Weld shop, Paint shop, Plastic Moulding, Engine assembly, Frame assembly and Engine Testing facility. This plant is the culmination of the best manufacturing know-how and practices gathered from Honda‟s global operations.

Honda Cars India Ltd. (HCIL) has a strong sales and distribution network spread across the country. The network includes 170 authorized dealership facilities in 107 cities. HCIL dealerships are based on the “3S Facility” format, offering complete range of Sales, Service and Spares services to its customers.

Key learning for ABS students during the visit

• History of Honda Cars, its vision and inception
• Students experienced the assembling of “Honda Amaze” Car
• Honda’s market share and its competitors
• Career opportunities
• CSR initiatives by the company
• Product range and pricing strategy
• Details of manufacturing units in India.

Hindustan Coca Cola Beverages Pvt. Ltd. | 19th March 2014

HCCBPL is the largest bottling partner of The Coca-Cola Company in India. It is a part of The Coca-Cola Company‟s Bottling Investments Group (BIG) is responsible for the manufacture, package, sale and distribution of beverages under the trademarks of The Coca-Cola Company.

As part of the Bottling Investments Group of The Coca-Cola Company, HCCBPL has 24 bottling plants at strategic locations in various states spread across India. It covers approximately 65% of bottling operations for the Coca-Cola System in India.

HCCBPL has an extensive distribution system spanning more than a million outlets operating with world class execution standards. The focus of the system is to develop strong customer value while delivering preferred choice of refreshment at an arm’s length of desire to the consumer.

HCCBPL’s Product Portfolio has an extensive range to choose from:

Sparkling Beverages – Coca-Cola®, Diet Coke®, Thums Up®, Sprite®, Fanta®, Limca®, Kinley® Soda, Schweppes® Tonic Water.
Still Beverages – Maaza®, Minute Maid® Pulpy Orange, Minute Maid® Nimbu Fresh, Minute Maid® 100% Juices (Apple, Grapes, Orange, Mixed Fruit), Minute Maid® range of fruit flavoured drinks.
Water – Kinley®, Bonaqua®

Over the years, Hindustan Coca-Cola Beverages Pvt. Ltd. has focused on building world class operations based on principles of safety, profitability and solid governance to claim sustained growth. As part of our journey of moving towards being a World Class Company, we have strengthened our organization in terms of Supply Chain, Infrastructure, Market Execution, People, Processes, Compliance, Governance and Route-to-Market. This approach enables us to build our portfolio by launching new packs and brands, coupled with a competitive pricing strategy based on a balance of value pricing and eliminating waste.

Key learning for ABS students during the visit-

• Product range of Coca Cola
• Manufacturing units in India
• Students experienced the bottling of Coca Cola, Maaza and other drinks.

Relaxo Footwear Ltd – Industrial visit | 29th June 2013

A journey of a thousand miles begins with a single step.

Such is the story behind the creation and flourishing of Relaxo Footwear, the company that has established itself as one of the most stalwart, quality conscious and avant-garde footwear companies in the Indian economy today. Headquartered in New Delhi, India, it maintains a fine combination of comfort, style, and workmanship and is embarking upon appreciable growth plans for the future. The company began as a small enterprise in the year 1976 and was officially incorporated in 1984 and further went into public listing in 1995. According to the 2008 Business Survey, it has now emerged as the second largest footwear producer

Relaxo Footwear commenced its journey with the manufacture of Hawaii slippers. It has now grown into a large-scale entrepreneurship catering to the basic needs of the quintessential Indian citizen. From a modest sale figure of Rs. 1 million in 1977 to more than Rs. 8700 million last year; the company has experienced a record-breaking growth since inception. Today, the company manufactures over 3 lakh pairs of footwear per day, which approximately adds up to over 10 million pairs per year. Each pair is given thorough attention by the dedicated and skilled employees working at the 9 state-of-the-art manufacturing units in Northern India. Thus, it is no small wonder that the annual turnover has doubled in last 4 years from Rs. 427 crore in 2008-09 to a whopping Rs. 870 crore in 2011-12.

Learning for ABS students:

• Production process of Relaxo Manufacturing plant.
• Technologies used in footwear industries
• About the product & pricing of Relaxo Footwear Ltd.

Marketing share, marketing strategies and company presence.

About Company (Mother Dairy Visit)

Mother Dairy was set up in 1974 under the Operation Flood Programme. A wholly owned company of the National Dairy Development Board (NDDB). Mother Dairy manufactures, markets & sells milk and milk products under the Mother Dairy brand (Milk, Cultured Products, Ice Creams, Paneer and Ghee), Dhara range of edible oils, Safal range of fresh Fruit & vegetables, Frozen Vegetables, Processed Fruit & Vegetable Products, Fruit Pulps & Concentrates in bulk aseptic packaging and fruit juices at a national level through its sales and distribution networks for marketing food items.

Mother Dairy has over the past 3 decades, harnessed the power of farmer cooperatives to deliver a range of delicious products and bring a smile on every once face.

Key learning for ABS students during the visit

About Mother Dairy, its products and operational processes

• Distribution Channel
• Quality Management & Assurance
• Companies’ potential and market presence, turnover, human resource management and innovative strategies for customer satisfaction & meeting their demands.

About Company (PCRA Delhi)

The Petroleum Conservation Research Association (PCRA) is an organization established in 1978, under the aegis of the Indian Ministry of Petroleum and Natural Gas, engaged in promoting energy efficiency in various sectors of the economy. It helps the government in proposing policies and strategies aimed at reducing India’s dependency on oil, in order both to save money and to reduce the environmental impact of oil use.
The PCRA is mandated to promote popular awareness of the importance of energy conservation. It cites an international acceptance that energy efficiency measures, like turning off car engines at traffic signals and driving at speeds of 45–50 km/h, could help most countries to reduce their use of petroleum products by 20%. The PCRA promotes a nationwide mass media awareness campaign titled “Save Fuel Yaani Save Money”, broadcast on television, radio, and in newspapers. The campaign mascot, Yaani, is a piggy bank, representing saving. The PCRA took the campaign to IITF – 09, an international trade show, where the PCRA stall featured interactive games and quizzes to promote energy efficiency.

PCRA is a government of India promoted organization. PCRA has been engaged in generating mass awareness among masses for judicious use of petroleum products.

Key learning for ABS students during the visit

• Need & requirement for conserving the resources
• Innovative methods for conserving petroleum, gas, water etc.
• Responsibility of each one to use natural resource effectively

About Company (Yakult Danone India (P) Ltd)

Yakult Danone India (P) Ltd is a 50:50 JV between Yakult Honsha, Japan and Groupe Danone of France, both of which are global probiotic leaders. The JV was formed in 2005 to manufacture and sell probiotic products in the Indian market. Yakult, a probiotic drink was launched in India in 2007, and is presently available in Delhi, NCR, Nasik, Chandigarh, Punjab, Jaipur, Mumbai, Pune, Hyderabad, Chennai and Bangalore. Yakult is manufactured at an ISO 9001:2008, HACCP and OHSAS 18001:2007 certified manufacturing facility in Sonepat, Haryana in India.
As a pioneer in probiotics, Yakult has formidable research capabilities and product technologies in the field of probiotics. Yakult Central Institute for Microbiological Research has for years researched the use of intestinal bacteria as a factor in health maintenance, conducting a wide range of studies on the benefits of microorganisms in Japan. In India too, Yakult Danone India is working actively to build awareness about probiotics and contribute to a healthier society. Yakult’s benefits have been scientifically established through years of research and 30 million people in more than 30 countries drink Yakult every day.

Key learning for ABS students during the visit

• About company, its product
• Yakult’s marketing strategy, customer orientation and market reach.
• Benefit of probiotics drink for everyone
• Manufacturing process, product life cycle & quality assurnace

About Company (NSIC, Delhi)

National Small Industries Corporation Ltd. (NSIC), is an ISO 9001-2008 certified Government of India Enterprise under Ministry of Micro, Small and Medium Enterprises (MSME). NSIC has been working to fulfill its mission of promoting, aiding and fostering the growth of small industries and industry related micro, small and medium enterprises in the country. Over a period of five decades of transition, growth and development, NSIC has proved its strength within the country and abroad by promoting modernization, upgradation of technology, quality consciousness, strengthening linkages with large medium enterprises and enhancing exports – projects and products from small enterprises.

NSIC carries forward its mission to assist small enterprises with a set of specially tailored schemes designed to put them in a competitive and advantageous position. The schemes comprise of facilitating marketing support, credit support, technology support and other support services.

Key learning for ABS students during the visit:

• Roles & key functional areas of NSIC in increasing the employability and providing entrepreneurship development support.
• Role of NSIC in developing the Indian societies.
• Got training of entrepreneurship development

Training of project development report, allocation of resources, funding sources for startup entrepreneurs.

About Company (ECE Industries, Ghaziabad)

ECE Industries Limited is a well known Business House and a part of the B.K. Birla Group, having its head quarters at New Delhi. We are a leading engineering and technology company engaged in the Manufacture of Several Products Namely Elevators, Power Transformers, HT Switchgears etc. Transformer Plants, Sonipat (Haryana) and Hyderabad (Andhra Pradesh).
ECE pioneered the Manufacture of first indigenous elevator in India more than 50 years back and maintained good number of elevators imported and installed from M/s. Schindler, Switzerland . ECE had technical collaboration and support from M/s. Schindler till early 1980s and thereafter also had technical know-how from Toshiba, Japan. ECE has installed about 14000 elevators in the Indian Subcontinent and has its Manufacturing Unit at Ghaziabad (Uttar Pradesh). The Manufacturing Plant is ISO 9001 : 2000 certified. All the products are subjected to rigorous tests and design validation process, thus producing the most Dependable, Reliable and Safe Elevators.
ECE Manufactures Wide Range of passenger and goods elevators for Residential and Commercial Buildings, Multiplexes, Hospitals and Elevators for industrial usage. The Product Range Includes both manual as well as Automatic Door Elevators with various speeds. Machine Rooms Less Elevators are also available in our product line.
They have Marketing and Field Operations Offices at Delhi, Ghaziabad, Mumbai, Ahmedabad, Anand, Baroda, Pune, Surat, Kolkata, Guwahati, Ranchi, Banglore, Chennai and We Plan to expand our network in other major cities also. The Entire Product Range is well supported by qualified and trained workforce for Manufacturing, Engineering, Research & Development, Logistics, Field Service and Maintenance to ensure prompt delivery of Equipment Including Consumables and Spares Thereby Ensuring Customer Satisfaction.

Key learning for ABS students during the visit:

• About the history and success of ECE Industries as one of the leading company in elevator manufacturing.
• Logistics required for a manufacturing industry
• How the different processes are involved in making an elevator in the factory.
• Quality assurance, testing procedures and technologies used in an automatic elevator.

Market position, annual turnover of ECE Industries Ltd.

About Company (Parle Products Pvt. Ltd.)

Parle Products has been India’s largest manufacturer of biscuits and confectionery for almost 80 years. Makers of the world’s largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and great taste. With a reach spanning even to the remotest villages of India, the company has definitely come a very long way since its inception.
Many of the Parle products – biscuits or confectioneries, are market leaders in their category and have won acclaim at the Monde Selection, since 1971. With a 40% share of the total biscuit market and a 15% share of the total confectionary market in India, Parle has grown to become a multi-million dollar company. While to the consumers it’s a beacon of faith and trust, competitors look upon Parle as an example of marketing brilliance.

Key learning for ABS students during the visit

• About the company, product range & profitability
• How company is able to offer much cost effective biscuits eg. Parle – G
• Distribution channel, rural marketing

International presence of Parle & its product recognition all over the globe.

About Company (SEBI)

A workshop for PGDM 2012-14 on Financial studies was conducted by SEBI. This workshop covered the basics and essentials of financial markets including do and don’t of investment. The purpose of workshop was to equip the students with the essentials of investment and inculcate regular saving habit. The workshop was conducted by SEBI Certified Education Trainer.

The financial education workshop covered the following topics:

• Introduction to Savings and Investments
• Basics of Budgeting, Inflation effects on Investments, Risk and Return, Power of Compounding and Time Value of Money
• Choosing the Right Investment Options
• Asset Allocation Strategy and various products available
• Investor Protection and Grievances Redressal Mechanism.

Securities and Exchange Board of India (SEBI), is a statutory regulatory body established by an Act of Parliament, to protect the interests of investors in securities, to promote the development of and to regulate the securities market.

It is SEBI’s belief that educating and empowering investors can proactively achieve its prime mandate of investor protection. Besides, investor education, financial education is also considered important for promoting financial inclusion particularly in developing countries and is also firmly endorsed and emphasized by the Standing Committee of Parliament on Finance recently.

About Trainer:
Mandeep Gupta(MBA, M.Tech, UGC-Net),
SEBI Empanelled Financial Education Trainer/Resource Person,
Founder/Director- Space Consultant(www.firstemployer.in)
Management Consultant, Transweb Educational Services Pvt. Ltd.