International Conference on Digitization of Economy

The 3^RD International Conference “ I-CODE-2015” – “Digitization Of Economy” organized by the Research & Development Cell of Asian Business School on the 1^st of August brought together leading experts from the industry and the conference proved to be an excellent opportunity for networking and sharing experiences and opinions on the Digitization of Economy. The conference attracted academicians and industry experts who were present to present their research and papers on the topic.

The conference began with the first panel discussion chaired by Mr. Annurag Batra – Chairman & Editor-in-Chief, Business World Media Pvt. Ltd. The topic for discussion was e-Commerce – The Game Changer. The panel consisted of noted guests from the industry like Mr. Saurabh Srivastava – Chief Marketing Officer, MobiKwik; Dr. Amit Pareenja – Head Solutions – IT &Telecom Vodafone Business Services, Vodafone Mobile Services Ltd.; Mr. Sahil Jain – Co,-Founder, DineOut and Mr. Mayank Batheja – Associate Vice President, Lenskart.com. The views and opinions presented by the panellists on the topic were indeed insightful and enlightening.

The 2^nd panel was chaired by Mr. Pranav Jyoti – Head – HR, Getit Stores Pvt. Ltd. (AskmeBazaar.Com). Eminent guests like Mr. Sumit Pandey – Head – Learning & Development,One97 Communication Ltd. (PayTM); Mr. Rajiv Pandey – MD, Scroll Matra Lead Program Leader, Digital Vidya Inc. and Mr. Navin Raina – Sr. Account Director, Gartner Consulting were a part of the panel and presented their thoughts and views on the 2^nd topic of the discussion – Digitization – A Paradigm Shift in Knowledge Management.

Both the panel discussions were very informative and gave a very good insight to the students providing them an opportunity to interact with the eminent guests from the industry.

The conference drew to a close post the paper presentations by noted academicians.

Overall, it was day filled with huge exposure and learning for the students.