The Diploma in Media & Entertainment, offered in collaboration with the Asian Academy of Film & Television (AAFT), equips students with specialized expertise in the media and entertainment industry.
Media and Entertainment is a dynamic industry that includes digital media, television, print, radio, films, live events, sports etc. This diploma prepares the students at Asian Business School to become business managers and leaders with a Media and Entertainment edge. The diploma covers various aspects of general management and is aligned with Media & Entertainment industry requirements.
The curriculum has been designed such that it meets all the required aspects to ensure that the students sustain and thrive as successful professional managers with an edge in the Media and Entertainment industry. It is designed and delivered by industry stalwarts who provide the students with a deeper understanding of the industry.
Key Features of the Diploma:
Modules:
Module 1: Print Media
Module 2: Management of Radio Stations
Module 3: TV Channel Management
Module 4: Cinema Management
Module 5: New Media
Module 6: Event Management, Branding & Planning
This dynamic approach blends management principles with creative industry insights, ensuring graduates are well-equipped for diverse roles in the evolving media and entertainment landscape.