The Marketing Club of Asian Business School, hosted the MARKENT in collaboration with the EDIC club of ABS on Thursday, November 9th, 2023, at its campus located in Noida. The event was structured in the format of a traditional fair. During this activity, the students engaged in group work, with each group consisting of 3 […]
Promulgare 2023 – National Case Analysis Competition
Research and Development Cell of Asian Business School, Noida organized Promulgare – National Case Analysis Competition in collaboration with AIMS-Atharva Institute of Management Studies, Mumbai on Wednesday, 1st November 2023 for the students from all colleges / universities Pan India to display their analytical skills and critical thinking abilities blended with effective presentation style. PROMULGARE […]
Guest lecture by Dr. Augusto Lopez Claros
Asian Business School hosted a guest lecture on 30th Oct 23 featuring Dr. Augusto Lopez-Claros, the Executive Director and Chair of the Global Governance Forum, who brings with him a wealth of experience as an international economist, having dedicated over three decades to various international organizations, notably the World Bank. During the 2018/2019 academic years, […]
Workshop on BMC & Business Plan Format by Ms. Shipra Shrivastava
Ms. Shipra Shrivastava – Program Convener & Assistant Professor Asian Business School, have conducted an instructive and practical workshop centered around the Business Model Canvas (BMC) on October 28, 2023. The Business Model Canvas, popularized by Alexander Osterwalder and Yves Pigneur, is a visual framework that allows businesses to comprehensively plan and design their strategies. […]
Movie Based Pedagogy: Learning Marketing through the Movie ‘Rocket Singh Salesman of the year’
Movie based pedagogy has been a much recognised tool for the learning experience enhancement of students worldwide. This pedagogy refers to the use of films as educational tools in the teaching and learning process. Incorporating movies into education can have several benefits and contribute to a more engaging and effective learning experience. Here are some […]
Master Sports League 2.0 – ATHLEEMA CLUB
The Athleema Club at ABS (Asian Business School) Campus successfully organized the second edition of the “Master Sports League 2.0” on October 20, 2023. This sports event proved to be a grand success, bringing together students, faculty, and staff from ABS and showcasing exceptional sporting talent, teamwork, and sportsmanship. The event kicked off with an […]
Lead Lecture Series 8.0 – Session by Mr. Puneet Gupta
Entrepreneurial Journey of Redcliffe Lifetech by Co-Founder & COO – Mr Punnet Gupta On 19th Oct 23, Asian Business School, Noida organised a Lead Lecture Session with Mr. Puneet Gupta – Co Founder & COO Redcliffe Lifetech. Redcliffe provides diagnostics with a comprehensive portfolio approach both with routine and specialized test menus with advanced testing […]
Freshers’ 2023
The Freshers’ Day event at Asian Business School on October 7, 2023, was a resounding success, thanks to the presence of the esteemed guest, Mr. Navraj Hans. Freshers’ is an annual event designed to welcome and introduce new students to the institution. This year, the event was graced by renowned Punjabi singer and actor, Mr. […]
Confluence October 2023
Asian Business School conducted its Confluence for the month of October on 4th October 2023. This is the day which every student looks forward to every month, as their victories are celebrated and they get a chance to speak from their heart and get all their concerns resolved at the same time. This month’s confluence […]
Unveiling the Mega Event of Asian Business School – The Young Asian Entrepreneur of the Year 2024
Mr. Vijay Shekhar Sharma, Founder of Paytm and One97 Communication, unveiled the big event of Asian Business School, Noida on September 13th, where Mr. Sharma praised the institute for mentoring budding entrepreneurs and providing a seed fund of Rs 5 lakhs. During the event, he also talked with the students and shared a few success […]