ABS Blog

Industrial Visit @ YAKULT DANONE

Asian Education Group organized an industrial visit for the newly inducted students of BBA (16-19) batch. They were taken to Yakult Danone Pvt. Ltd., Sonipat. The students got an opportunity to get corporate exposure by the means of industrial visit. Such visits make the young and budding managers broaden their understanding with respect of corporate functioning.

Danone India Pvt. Ltd. manufactures and sells probiotic products. The company offers a probiotic health drink, which is a fermented milk drink and functional food that contains beneficial bacteria for various age groups, including children and pregnant women. It offers its products through a network of supermarkets, high volume retailers, bakeries, chemists, hospitals, office canteens, and small retailers in India.

Asianites were enthusiastic about this visit and got firsthand knowledge how various channels work in synergy to produce a brand.

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